Jennifer Pepper? That’s not even a real name! It’s like Bobby Tomato or something
— incredulous individual

I lead teams at SaaS companies to produce incredible content that gets results.

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Tempting as it might be to earn a PhD to officially become Dr. Pepper, these days I work as a Digital Marketing Manager.
—And, hey, throwing around lingo like MRR, NTS, and APRU on a regular basis makes you sound kinda doctoral, right? ;)

A potent mix of scrappy problem solver, content strategist, and video producer, I help SaaS brands create persuasive campaigns addressing real business challenges

Acquisition, product marketing, and sales enablement? Those are my jam.

With nearly seven years of experience in editorial roles, I’m a seasoned writer, editor, and I sincerely love coaching my talented team at Unbounce to produce everything from customer stories, web copy, editorial, and—my absolute favourite—video.

What people I’ve worked with say:

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Vidyard marketing was build on cutting-edge content that got attention and helped build a category. At the heart of that content was Jennifer Pepper. From brainstorming to final delivery, her creativity, and attention to detail, allowed a small team to deliver content that was praised by some of the biggest brands around.
— Joe Gelata, former Demand Generation & Revenue Operations at Vidyard
Jen is one of Unbounce’s top performers. I honestly think you’ll have a hard time finding someone that’s as driven and hard-working as Jen. She’s has a gift for content, and her strategic mind, talent and creativity have shone through on multiple occasions...Best of all, Jen is also a great person and someone you can rely on.
— Justin Tsang, Director of Customer Marketing at Unbounce
Jen wrote several, extremely high quality articles and ebooks for us. Her research and prose were always top notch. And her professionalism and sense of humour were appreciated by everyone on the team. We’d pay her well to write for us anytime; she’s worth it.
— Josh Anish, former head of content marketing, GoAnimate
Jen is an excellent individual to work with in all capacities. Over the past 2.5 years at Unbounce, I can confidently say she is one of the smartest and most driven leaders I’ve had the pleasure of working with. She has both sides covered - a very strong work ethic, analytical mind and focus on results, while paired with strong creativity and people skills. She takes projects head on and has the ability to rally the team with her. I would not hesitate to recommend Jen and hope our paths cross again in the future!
— Brian Hemeryck, Growth Engineer at Clearbit, formerly Growth at Unbounce
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First and foremost Jennifer is a skilled professional writer. Her ability to tackle complex high-tech ideas and products and turn them into professional and easily digestible content for our website proved invaluable. I would work with Jennifer again in a heartbeat.
— Dawn Reid, Sr. Manager, Marketing Communications, Philips Color Kinetics

My work has appeared in:


My top 5 Gallup StrengthsFinder traits:

Strategy: My dominant strength, this pertains to the ability to determine all the options ahead, evaluate, and select a way forward. As a “first-class noticer”, I see patterns in complexity and learn quickly this way. I’m constantly asking, “what if”, then making choices based on predicted outcomes.

Activator: Impatient for action, I’m usually the person asking “when can we start?” While analysis and debate are worthwhile, I’m often prompting a team to make choices even when we can’t have all the information upfront.

Focus: I have the ability to work very efficiency over long periods of time with extended concentration.

Significance: I want my way of work to be a way of life rather than a job and I’m always pushing past the status quo. With me on your marketing team, I push to get our work published, recognized, and see that it stands out.

Communication: I like to explain, describe, speak, and write. I bring ideas to life, plus make them exciting and vivid. I know a good story when I see it, and enliven these stories with rich examples and metaphors.